All these jewellers sure have some of the weirdest brand names I have ever seen. Some even weirder than lawyers. Lawyers I can understand - they aren't famous for being creative but jewellers should know better. But honestly, maybe it is this creativity that allows them to get away with such names? Who knows, who cares? Anyway, Van Cleef and Arpels is a French jewellery boutique, specializing in "high jewelry" and high-end luxury time-pieces. They are also famous for providing jewellery to the stars, some even by rental. So you will often see celebrities and high profile people wearing their jewellery at functions and events. Well, pretty good publicity. And I have to admit, their jewellery looks extremely exquisite and well...expensive. Check out their website and have a look at their high jewellery collections. They have this "jewellery collection" section showcasing the range of styled jewellery which is probably the envy of everyone.  All those photos are starting to make me feel very poor and down-rodden indeed.